Funny Business Slogans Are Sticky Business Slogans

Funny Business Slogans Are Sticky Business Slogans Even if you're not a professional marketing person chances are you're more of an expert on advertising than you think. After all, you have been bombarded by ads your entire life via every medium known to man. For this reason, if you're a small business owner about to search for and select a business slogan for your company, take a week and attempt to come up with one yourself before you spend money on the services of an expensive copywriter or advertising firm. It only takes one inspired moment to come up with a phrase that will work on all of your marketing materials and advertising campaigns, for years to come. Why not aim for a funny business slogan to accomplish this? Humor is one of the best ways to grab people, momentarily disarm them and defuse the barriers we all put up against advertising generally. It's an advertising heist, and you only need to steal their attention for a moment.

One way to come up with funny business slogans is to gather a list of famous ones you have heard over the years, for inspiration. It can be instructive to see what has worked in million-dollar advertising campaigns, as shown by what still lingers in your mind even decades after a given ad or a television commercial stopped running. For example, remember the elderly lady in the Wendy's commercial from years ago? "Where's the beef?" she would bellow, and the message was clear for a company that wanted to emphasize quality in its offerings as compared to the competition. The reason the slogan worked was because the initial hilarity of it demanded that you understood its context, and by the time you did it had made the desired impression upon you. This slogan went "viral" before the term even existed. It gained a foothold in the general public consciousness for years and you can't, as they say, buy publicity like that. Another enormously successful ad campaigns in the 1970s was the Alka-Seltzer TV commercial where the man with indigestion painfully intones "I can't believe I ate the whole thing!" It was another bit of genius marketing that could not fail to leave you smiling, and it also went quickly into the catchy, well-known phrases of the time. So where does this leave you, the small business owner today? If you can come up with a funny business slogan that people cannot ignore, even for the four or five seconds it takes to read or hear it, you can create an indelible impression upon members of the general public that have never heard of your business. What both of these examples show is that you can appropriate a phrase that already exists and bend it for usage in an amusing way for your company. You have a tree trimming business? "We go out on a limb for you." You want to advertise your optometry business? "You should see what you're missing." The point is that you can recycle existing tag lines, and even if the pun or wordplay is not falling-down funny, it is clever enough to temporarily grab the attention of people listen to the radio or driving by your sign. Have lunch with a couple of witty friends of yours and I'll bet you could come up with a short list of half a dozen really engaging, funny business slogans. Then the fun begins. I would suggest running a Google AdWords campaign to determine with scientific precision what phrases best grab attention. The point here is that you may very well have the ability to dream up your own effective business tagline. Give it a shot: there is a business for every slogan. Funny Business Slogans Are Sticky Business Slogans

7 Crazy Ways to market Your Personal Training business

Marketing is the lifeblood of any company and coming up with unique marketing ideas and strategies can be a re-occurring challenge. Typically many businesses rely on the tried and true methods of marketing such as flyers, brochures or newsletters. I'm sure that's what your competition is doing as well. How can you break away from the approved and step into innovative? It's easier then you think. All you need to do is use your imagination and dare to think differently. Here are seven crazy ideas to market your personal training company and push beyond the traditional. With any luck you will leave your competition scratching their head wondering what you're doing differently.

Handout out gels with your experience information. Purchase a few boxes of gels and hand them out to people running, walking or cycling in your neighbourhood.

Onsies

Target kids to meet their parents. Rent a bouncy castle for the day and host a charity barbecue. Partner with a local charity connection and grocery store to help host the event. Donate all the proceeds to the charity.

Offer a free fitness in the park workout to a special interest group. Uncover a special interest group in your area an offer to lead a workout in the park. Originate a media advisory to post local media about what the event.

Distribute a free towel at the end of a race. Purchase hand towels with your experience data and hand them out at the end of an event as people cross the end line.

Wear a big button everywhere you go. Your button can say something like "ask me how I can tighten your assets" Wear it everyday. people will take consideration and ask you about your button.

Start a networking group. Maybe you have a unique hobby, habit or idea. Start a networking group that would attract these same people. For example, if you something unique reach out to other people who might get the same thing.

Create a unique event. You can use your imagination to Originate any aggregate of events that would be out of the ordinary. For example, invite dog owners to dress up their dogs and then run a contest to pick the best costume.

Some of these ideas may seem a bit out there but that's the point. The idea is to think beyond the original and into the wacky and crazy. It's easier to tame down an idea then to make something as ordinary as a flyer seem exciting. The fun part of this exercise is to let your imagination soar. Don't worry if the idea makes any sense or how you will accomplish it. Just let the ideas flow naturally. Once you have a few ideas you can then go back and see if you have any gems in the bunch. Marketing is a way of connecting with your customer. The more fun you have the greater the impact it will have on your business.

7 Crazy Ways to market Your Personal Training business

7 Crazy Ways to Market Your Personal Training Business

Marketing is the lifeblood of any business and coming up with unique marketing ideas and strategies can be a re-occurring challenge. Typically many businesses rely on the tried and true methods of marketing such as flyers, brochures or newsletters. I'm sure that's what your competition is doing as well. How can you break away from the conventional and step into innovative? It's easier then you think. All you need to do is use your imagination and dare to think differently. Here are seven crazy ideas to market your personal training business and push beyond the traditional. With any luck you will leave your competition scratching their head wondering what you're doing differently.

Handout out gels with your contact information. Purchase a few boxes of gels and hand them out to people running, walking or cycling in your neighbourhood.

Onsies

Target kids to meet their parents. Rent a bouncy castle for the day and host a charity barbecue. Partner with a local charity association and grocery store to help host the event. Donate all the proceeds to the charity.

Offer a free fitness in the park workout to a special interest group. Locate a special interest group in your area an offer to lead a workout in the park. Create a media advisory to inform local media about what the event.

Distribute a free towel at the end of a race. Purchase hand towels with your contact information and hand them out at the end of an event as people cross the finish line.

Wear a big button everywhere you go. Your button can say something like "ask me how I can tighten your assets" Wear it everyday. People will take notice and ask you about your button.

Start a networking group. Perhaps you have a unique hobby, habit or idea. Start a networking group that would attract these same people. For example, if you something unique reach out to other people who might collect the same thing.

Create a unique event. You can use your imagination to create any combination of events that would be out of the ordinary. For example, invite dog owners to dress up their dogs and then run a contest to pick the best costume.

Some of these ideas may seem a bit out there but that's the point. The idea is to think beyond the traditional and into the wacky and crazy. It's easier to tame down an idea then to make something as ordinary as a flyer seem exciting. The fun part of this exercise is to let your imagination soar. Don't worry if the idea makes any sense or how you will accomplish it. Just let the ideas flow naturally. Once you have a few ideas you can then go back and see if you have any gems in the bunch. Marketing is a way of connecting with your customer. The more fun you have the greater the impact it will have on your business.

7 Crazy Ways to Market Your Personal Training Business

Donna Hutchinson is the owner of On The Edge Fitness Educators, offering services to fitness professionals, helping them start and grow their own fitness businesses